The world of second-hand stores has come under fire recently with the launch of an ad campaign by the chain Alton Towers which claims that its second-most popular second-store is located in the same building as a shopping centre.
The ad campaign claims that Alton Tower is “not only one of the best second-hair-to-tail retailers in the world, it’s the biggest in the UK”.
It also claims that “all its customers are loyal to the brand”.
However, the advert has caused controversy on social media.
Twitter users have labelled the campaign “stupid”, “stalkerish”, “sad”, “horrific”, “unfortunate”, “shocking”, and “shameful”.
The campaign has received backlash online as well.
Some have called for Alton to retract the campaign.
Alton’s Facebook page has received more than 1,300 comments on the advert alone.
One user said: “Alton Towers ads are awful, and it’s sad that they should be running these kind of ads.
In 2016 they ran an ad for the first-of-its-kind first-in-class shampoo that used the words ‘it’s only the women who can smell it’.” In a statement, Alton said it was “troubled by the ad and have removed it from our website”. “
This isn’t the first time Alton has been caught out with a sexist campaign.
In 2016 they ran an ad for the first-of-its-kind first-in-class shampoo that used the words ‘it’s only the women who can smell it’.” In a statement, Alton said it was “troubled by the ad and have removed it from our website”.
The company said it had “zero tolerance” for discrimination against any group of people and “takes equality of opportunity and diversity of the workplace very seriously”.
It added that “every Alton customer is our priority”.
Alton is owned by German cosmetics company L’Oréal.
Althouar Dufrechts has apologised for the campaign, and said it would be reviewing its advertising policies.
However, there is no word yet on whether the company will pull its advertisements from the site.
A spokesman for Althoal said: ‘We have received a number of comments from individuals who have expressed a negative opinion of our campaign.
We are taking a closer look at the feedback and are working with the campaign team to resolve the issue.’
We have decided to apologise to the people who expressed a different opinion.’
The controversy surrounding Alton comes just weeks after the company launched its “Women’s Wearable Technology” initiative.
The initiative, which is based on the idea that women have more power in their personal lives than men, aims to empower women with new ideas and products for fashion, hair and fashion.
The company’s women’s section will be redesigned to feature products made by women.